LOST VALUES: THE SMART TWIST OF THOUGHTFUL DESIGNLOST VALUES was born in London in 2008 as a personal project to promote smart consumerism by smart materials and wearables specialist Elena Corchero. For nearly a decade, our passion has lead us to develop luxury and eco-friendly lifestyle products for those who truly care about the environment and our current social issues, without compromising on the desirability of style and innovation. Currently, we stock and develop three smart-materials product lines: |
LONDON +447765844672WE ARE BASED AT AGENCY DROGA5 IN LONDON 7 Howick Pl, Victoria SW1P 1BB, UK |
LFLECT is our brand for high-end and luxurious visibility products, fully designed and manufactured in Great Britain with locally sourced wools. LFLECT your style and you will be seen as well as noticed, perfect to cycle around the big smoke. • WINNER 'BEST USE OF MATERIALS' AWARD BY 'BLUE PRINT' AT 100% DESIGN COMPETITION 2009 •
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ZippyKit is our brand for DIY toys and tech. ZippyKit aims to promote gender equality when it comes to electronics. Our little monsters create an opportunity to develop concepts that engage both girls and boys in a single activity: creating your own electronic toy. • PITCH@PALACE AWARD, 2ND MOST DISRUPTIVE BUSINESS, AWARDED BY THE DUKE OF YORK •
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ECOLORIUM is our brand of luxury eco-friendly lifestyle products. It features ALBEDONITE™ - a cultivated stone with the subtle appearance of Rose Quartz. Albedonite™ stones change colour when exposed to UV rays, making the wearer aware of the invisible dangers of global warming. All whilst contributing to Melanoma skin cancer research. • AWARDED FOMENTS DE LES ART I DEL DISENNY, ENJOIAT JEWELLERY AWARD • |
ELENA CORCHERO is our multi-award winning founder and director. She is a London based designer specialising in wearables and smart materials. Elena’s work has been published and exhibited internationally in Europe, USA and Asia. Her inspiring vision for future design technologies and strong commitment to the environment has lead Elena to become a highly engaging speaker. She is a paper reviewer, a design jury and crit panelist at international conferences and universities. Since 2017, she's also CEO and Founder of Room One, a design and technology lab located in Central London that develops solutions to change the way people interact with technology whilst exploring what makes us "human".
Elena's Awards: